Committed to You. Committed to Our Communities.

Learn more about our network of unique and inspired Pay It Forward program businesses.
Our Mission:
Helping businesses like yours thrive
Spectrum Reach is proud to once again offer a complimentary TV advertising campaign and commercial for multicultural small businesses with our Pay It Forward program.
As we bring together past and existing program winners, local chambers, and local partners, we’re continuing to support the local businesses that make our communities home.
About Our Pay It Forward Program
We support selected small businesses with resources like:
A free three-month TV advertising schedule
A free :30 commercial produced by Waymark
Support from local marketing experts
Access to on-demand educational resources & top industry insights
Invitations to exclusive marketing events
Free Advertising and Marketing Resources
Feel free to check out our exclusive content library for the latest industry insights and expert advice from Pay It Forward community business owners.
Our Commitment to Championing Entrepreneurs
Read all about many of the diverse Pay It Forward businesses that are making a difference in their communities.
Celebrating Asian & Pacific Islander Heritage Month
Saluting business leaders from the Asian and Pacific islands in our Pay It Forward community.
Read MoreCelebrating Women's History Month
Saluting women business leaders in our Pay It Forward community.
Read MoreRead more stories about Championing Entrepreneurs.
Read More