Committed to You. Committed to Our Communities.

Our Mission:
Helping businesses like yours thrive
Spectrum Reach is proud to once again offer complimentary advertising resources for small businesses with our Pay It Forward program.
As we bring together past and existing program winners, local chambers, and local partners, we’re continuing to support the local businesses that make our communities home.
About Our Pay It Forward Program
We support selected small businesses with resources like:
A three-month TV advertising schedule
A free :30 commercial produced by Waymark
Support from local marketing experts
Access to on-demand educational resources & top industry insights
Invitations to exclusive marketing events
Free Advertising and Marketing Resources
Feel free to check out our exclusive content library for the latest industry insights and expert advice from Pay It Forward community business owners.
Our Commitment to Championing Entrepreneurs
Read all about many of the diverse Pay It Forward businesses that are making a difference in their communities.
Celebrating LGBTQ+ Business Trailblazers
Spotlighting business leaders from our “Pay it Forward” program.
Read MoreCelebrating Asian American and Pacific Islander Heritage Month
Saluting Asian American and Pacific Islander business trailblazers...
Read MoreRead more stories about Championing Entrepreneurs.
Read More